| Internet marketing continues to grow by leaps and | | | | Don't misunderstand - it would be foolhardy to totally |
| bounds, with more and more people turning to it as a | | | | ignore the search engines as they drive so much of |
| means of creating additional income, replacing their | | | | the traffic online. Do what you can to achieve great |
| full-time jobs or in an attempt to get rich. Concurrently, | | | | results within the search engine ranking pages |
| more and more people are turning to the Internet for | | | | (SERPs), but don't spend an inordinate amount of time |
| their purchasing, so the two growth trends are nicely | | | | on it, especially when first launching your site. |
| balanced. | | | | Still do your initial keyword research within your niche |
| But for someone just starting out with their first online | | | | to choose your domain name, page titles, etc, but then |
| business, it can be difficult to ascertain the proper | | | | get the site online and start actively promoting it using |
| promotional methods to achieve the quickest success | | | | the power of article directories, podcast directories, |
| online. Because the industry is evolving so rapidly, much | | | | video directories, blog posts, Twitter, Facebook, |
| of the available information is outdated or less | | | | MySpace, Squidoo, Google knol, HubPages, etc. |
| important now than it was when published even 6 | | | | Each of these promotional avenues is free to use, so |
| months or a year ago. | | | | learn to use them both individually and in concert with |
| For example, until recently the keywords tag on each | | | | each other to create almost instant targeted traffic. |
| web page was very important and worth spending a | | | | Traffic from search engines usually takes longer to |
| fair bit of time tweaking. With most of the big search | | | | build, unless you're purchasing ads on the site which |
| engines now skipping that tag, the importance of | | | | can bring in immediate visitors but can also be |
| keywords has more to do with your page titles and | | | | extremely expensive in popular niches. |
| domain names than it does with your meta-tags. | | | | While this formula will probably change again down the |
| Similarly, the amount of time spent tweaking the | | | | road, for the present time your focus for building your |
| search engine optimization (SEO) of your site, while still | | | | traffic and your lists should be on using the Web 2.0 |
| important, is no longer paramount to your Internet | | | | properties for the fastest visibility, and the search |
| marketing efforts. The emergence of the Web 2.0 | | | | engines as part of your long-term strategy. Taken |
| interactive sites has seriously challenged the search | | | | together, this should be your best recipe for success |
| engines as the ultimate way to drive targeted traffic, | | | | with you Internet marketing! |
| especially immediate traffic. | | | | |